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	<title>Comments on: Social Media: The Cult of Attention?</title>
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	<link>http://kherize5.com/the-cult-of-attention/</link>
	<description>Small Business Advertising &#38; Marketing Resource Center</description>
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		<title>By: Suzanne Vara</title>
		<link>http://kherize5.com/the-cult-of-attention/comment-page-1/#comment-160</link>
		<dc:creator>Suzanne Vara</dc:creator>
		<pubDate>Fri, 05 Mar 2010 02:17:24 +0000</pubDate>
		<guid isPermaLink="false">http://kherize5.com/?p=830#comment-160</guid>
		<description>John &lt;br&gt;&lt;br&gt;Ah great article. I tweeted it as it was a good one. Thanks so much for the link!</description>
		<content:encoded><![CDATA[<p>John </p>
<p>Ah great article. I tweeted it as it was a good one. Thanks so much for the link!</p>
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		<title>By: John R. Sedivy</title>
		<link>http://kherize5.com/the-cult-of-attention/comment-page-1/#comment-157</link>
		<dc:creator>John R. Sedivy</dc:creator>
		<pubDate>Thu, 04 Mar 2010 04:25:08 +0000</pubDate>
		<guid isPermaLink="false">http://kherize5.com/?p=830#comment-157</guid>
		<description>Not sure if you&#039;ve read this yet, but I thought of your Cult of Attention article when reading the Twitter section of this article - Social Media: Moving Towards A Brave New World?: &lt;a href=&quot;http://beyondgrowth.net/social-criticism/social-media-moving-towards-a-brave-new-world/&quot; rel=&quot;nofollow&quot;&gt;http://beyondgrowth.net/social-criticism/social...&lt;/a&gt;&lt;br&gt;&lt;br&gt;Enjoy!</description>
		<content:encoded><![CDATA[<p>Not sure if you&#39;ve read this yet, but I thought of your Cult of Attention article when reading the Twitter section of this article &#8211; Social Media: Moving Towards A Brave New World?: <a href="http://beyondgrowth.net/social-criticism/social-media-moving-towards-a-brave-new-world/" rel="nofollow" onclick="pageTracker._trackPageview('/outgoing/beyondgrowth.net/social-criticism/social-media-moving-towards-a-brave-new-world/?referer=');">http://beyondgrowth.net/social-criticism/social&#8230;</a></p>
<p>Enjoy!</p>
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		<title>By: Suzanne Vara</title>
		<link>http://kherize5.com/the-cult-of-attention/comment-page-1/#comment-156</link>
		<dc:creator>Suzanne Vara</dc:creator>
		<pubDate>Tue, 02 Mar 2010 12:11:10 +0000</pubDate>
		<guid isPermaLink="false">http://kherize5.com/?p=830#comment-156</guid>
		<description>John &lt;br&gt;&lt;br&gt;It is true in SM that less is more as having a few loyal readers or friends that are loyal and engaging is always more advantageous than an entire group that is more lurkers and not necessarily people that you would even build a deeper relationship with. As people start to gain some traction they need to be on top or have more and more friends just to stroke the ego and creating the cult of attention will continue as we feel close to people who are industry leaders and the push to be a part of them will grow. As social media changes with technology, the access we have to people and the expectations thereof will change.</description>
		<content:encoded><![CDATA[<p>John </p>
<p>It is true in SM that less is more as having a few loyal readers or friends that are loyal and engaging is always more advantageous than an entire group that is more lurkers and not necessarily people that you would even build a deeper relationship with. As people start to gain some traction they need to be on top or have more and more friends just to stroke the ego and creating the cult of attention will continue as we feel close to people who are industry leaders and the push to be a part of them will grow. As social media changes with technology, the access we have to people and the expectations thereof will change.</p>
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		<title>By: John R. Sedivy</title>
		<link>http://kherize5.com/the-cult-of-attention/comment-page-1/#comment-152</link>
		<dc:creator>John R. Sedivy</dc:creator>
		<pubDate>Mon, 01 Mar 2010 20:17:14 +0000</pubDate>
		<guid isPermaLink="false">http://kherize5.com/?p=830#comment-152</guid>
		<description>Hi Suzanne - Thanks for your response! I completely agree, many people are forgetting the basics of relationship building with social media. There&#039;s a saying in design - &quot;less is more&quot; which I believe equally applies to relationships. I&#039;ve read a couple of blogs lately which mention that individuals which fewer, stronger connections are gaining more influence than those with large numbers of diluted connections. I guess only time will tell.</description>
		<content:encoded><![CDATA[<p>Hi Suzanne &#8211; Thanks for your response! I completely agree, many people are forgetting the basics of relationship building with social media. There&#39;s a saying in design &#8211; &#8220;less is more&#8221; which I believe equally applies to relationships. I&#39;ve read a couple of blogs lately which mention that individuals which fewer, stronger connections are gaining more influence than those with large numbers of diluted connections. I guess only time will tell.</p>
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		<title>By: Suzanne Vara</title>
		<link>http://kherize5.com/the-cult-of-attention/comment-page-1/#comment-149</link>
		<dc:creator>Suzanne Vara</dc:creator>
		<pubDate>Mon, 01 Mar 2010 03:02:33 +0000</pubDate>
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		<description>John &lt;br&gt;&lt;br&gt;Yes that is what relationships are about but the need to be popular has people forgetting this.  It is not about how many people are following us or who we can brag to our friends/stream about. The desire to be an a-lister is where we are at with social media right now.  People see the a-listers as nothing more than a source to promote themselves as opposed to taking a minute to see if there is even a relationship to be had.  The instantness that is desired to be noticed and fame brings people to you and you not having to go and build relationships with them.  &lt;br&gt;&lt;br&gt;I hope that we will see the back to basics.  The community needs it to remain a legitimate place.&lt;br&gt;&lt;br&gt;Thanks for dropping in. &lt;br&gt;&lt;br&gt;Suzanne</description>
		<content:encoded><![CDATA[<p>John </p>
<p>Yes that is what relationships are about but the need to be popular has people forgetting this.  It is not about how many people are following us or who we can brag to our friends/stream about. The desire to be an a-lister is where we are at with social media right now.  People see the a-listers as nothing more than a source to promote themselves as opposed to taking a minute to see if there is even a relationship to be had.  The instantness that is desired to be noticed and fame brings people to you and you not having to go and build relationships with them.  </p>
<p>I hope that we will see the back to basics.  The community needs it to remain a legitimate place.</p>
<p>Thanks for dropping in. </p>
<p>Suzanne</p>
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		<title>By: John R. Sedivy</title>
		<link>http://kherize5.com/the-cult-of-attention/comment-page-1/#comment-148</link>
		<dc:creator>John R. Sedivy</dc:creator>
		<pubDate>Sun, 28 Feb 2010 22:01:02 +0000</pubDate>
		<guid isPermaLink="false">http://kherize5.com/?p=830#comment-148</guid>
		<description>I feel that relationships are relationships regardless of the medium. Social media is an emerging medium and as a result is immature. As it continues to mature I believe that we will witness a &#039;back to basics&#039; sort of transition - back to the basics of relationship building. In order for relationships to work there has to be mutual benefit, it cannot be one-sided. This holds true for industry experts as well as social media as a medium.</description>
		<content:encoded><![CDATA[<p>I feel that relationships are relationships regardless of the medium. Social media is an emerging medium and as a result is immature. As it continues to mature I believe that we will witness a &#39;back to basics&#39; sort of transition &#8211; back to the basics of relationship building. In order for relationships to work there has to be mutual benefit, it cannot be one-sided. This holds true for industry experts as well as social media as a medium.</p>
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